por Kotler, Philip [autor] | Kotler, Philip. Marketing management | Mateo, Andrés María [traductor].
por Kotler, Philip [autor] | Rosas Sánchez, Rosa María [traductor] | Benassini Felix, Marcela [colaborador].
por Kotler, Philip [autor] | Armstrong, Gary [traductor] | Cuevas Mesa, Guillermina [traductor] | Kotler, Philip. Marketing an introduction.
por Kotler, Philip [autor] | Rosete Solis, Eugenia [traductor] | Kotler, Philip. Marketing management.